This Privacy Policy describes how A.N.Boukather sal (also, us or we) collects, uses and shares information about you through our websites, mobile applications, and other online services that link to or incorporate this Privacy Policy (the Online Services). This includes information you provide to us, as well as information we may collect about your website usage patterns.

The Online Services may provide links to other A.N.Boukather sal websites or third-party websites not controlled by Mazda, such as Mazda Dealer sites, third-party vehicle purchase sites or third-party product review sites. Any information collected by those websites is subject to those sites' privacy policies, and we recommend that you check the privacy policies of those sites before providing any information to them.

HOW WE COLLECT INFORMATION

The Online Services collect information that you provide when requesting products, services or information through the Online Services including, but not limited to, your name, mailing address, email address, telephone number and vehicle identification number (VIN). This may include when you request a vehicle brochure, enter a contest, request direct dealer contact (e.g., request a quote, contact dealer or request a test drive).

We and our service providers may also over time use cookies to collect information about your usage of the Online Services and third-party websites that have a business relationship with our service providers. A cookie is a small data file that is sent to your browser from a website's servers and stored on your computer's hard drive, and is used to store information such as the name of your Internet service provider, your Internet Protocol (IP) address, the website that referred you, your general geographic location, the pages you request, and the dates and times of those requests. These cookies simulate a continuous connection to the website and permit us to provide you with a more personalized experience, such as making it more convenient for you to find information that may have interested you in a previous session. We also use cookies to measure website activity and generate statistics that allow us to improve the services we provide through the Online Services.

Any website can send its own cookie to your browser if your browser's preferences allow it, but (to protect your privacy) your browser only permits a site to access the cookies it has already sent to you, not the cookies sent to you by other sites. You can configure your browser to accept all cookies, reject all cookies or notify you when a cookie is set. (Each browser is different, so check the "Help" menu of your browser to learn how to change your cookie preferences.)

We do not currently respond to web browser do not track signals or other mechanisms that provide a method to opt out of the collection of information about online activities over time and across third-party websites or online services. If we do so in the future, we will describe how we do so in the Privacy Policy.

We adhere to the Digital Advertising Alliance Self-Regulatory Principles for Online Behavioral Advertising, through which some of our service providers that use cookies to collect information about your usage of the Online Services allow you to opt out of certain uses of your information. For more information about how to opt out click here.

HOW WE USE INFORMATION

The information that we collect may be used to provide you with the products, services or information you request, deliver marketing communications or promotional materials that may be of interest to you through various channels (such as through email, on the Online Services, or on third-party websites you visit), improve the services we provide you, measure website activity and generate statistics, improve the usefulness of customer visits, and customize your experience on the Online Services. We also may combine any of the information, both personally identifiable and non-personally identifiable, that we collect through the Online Services and offline.

HOW WE SHARE INFORMATION

We may share information that we collect with our corporate partners and affiliates. We also may share this information with service providers and agents for use on behalf of A.N.Boukather sal (e.g., to provide operational and support functions, to deliver marketing communications or promotional materials that may be of interest to you) and authorized Mazda Dealers so that we may better serve your needs. In addition, we may share this information with business partners to provide you with services or offers that you request.

Aside from the above, your personally identifiable information is never sold to or shared with any third party for that party's independent use.

Use of cookies

This website uses a technology called "cookies" to optimize your on-line experience. The use of cookies is an industry standard, and you'll find cookies at most major web sites. A cookie is a small data element stored by your web browser on your computer system. Cookies do not store your email address or other personal information about you.

What kind of cookies does this website use?

A.N. Boukather S.A.L. may use three types of cookies on this website:

Cookies are categorized as follows:

1. Essential Cookies,
2. Performance Cookies
3. Persistent Cookies

Essential Cookies enable our users to navigate the website and use features. Without these Cookies, the requested services cannot be provided, such as our Vehicle Configurator, Dealer Locator Function , or Request Forms.

We use Essential Cookies to:

• Ensure that the web page functions and the functions are executed correctly, and
• Allow you to save your selection in the Vehicle Configurator, and
• Allow you to plan the route to your nearest dealer in the Dealer Locator.

Performance Cookies:
Performance cookies collect information on how users use our website. They help us to improve the functionality of our website, see which areas are of greater interest to our customers, and to learn more about the effectiveness of our advertising campaigns. All this helps us to offer our users the services and functions that best meet their needs.

We use Performance Cookies to:

• Create statistics on how our website is used,
• See how effective our advertising campaigns are, and;
• Review non-person-related user behavior, and thus improve our website.

Some of the Performance cookies are provided by authorized third parties, but we do not allow cookies to be used for purposes other than those mentioned above.

So-called ‘Persistent Cookies’ are stored on the user's computer or device in-between browser sessions. They are used to maintain settings or preferences and to improve the use of the website on the next visit. Some of these cookies are provided by authorized third parties.
We use ‘Persistent Cookies’ to:

• Provide mazdalb.com that we think may be of interest to our users,
• Provide our media and advertising partners with information about your visit, so that they can offer targeted ads;
• Share information with partners who offer a service on our website. The information is only shared to provide a service, product or function (e.g., color selection function in the vehicle configurator) and is not used for other purposes.

Some ‘Persistent Cookies’ are provided by authorized third-parties, but we do not allow cookies to be used for purposes other than those mentioned above.

Web beacons and pixels

This website contains web beacons (also called: “pixel tags”). A web beacon is often a transparent graphic image, usually no larger than 1 pixel x 1 pixel, that are placed on a website or in an e-mail that is used to monitor the on-line behaviour of the user visiting the website or sending the e-mail. Web beacons are used by third-party technologies (on this website those of Adobe Analytics) to monitor the activity of the users to our website. It allows to track which computer accessed a certain website, when and from where (country/city level).

Tracking and Analysis

Mazda uses for a continuous optimization of its marketing communication the analytical software “Google Analytics”. It allows for tracking on-line behavior in terms of time, geographic location and usage of this website. This information is collected via tracking pixels and/or cookies. The information gained via tracking pixels and/or cookies is anonymous and will not be connected to personal data. All information that is necessary for this analysis is stored on Google. Mazda does not share this information with any third party for its independent use.

Re-targeting

By using re-targeting cookies, we are able to make offers more interesting for our users. Re-targeting cookies are stored on the computer or on the device of the Internet user during browser sessions. They enable advertising of Mazda products on partner and social media websites for users who have been interested in Mazda products. The insertion of these advertisements is completely anonymous based on a cookie technology. No personal data (such as IP address or similar) will be stored, nor will any user profiles be combined with your personal data. Furthermore, no user-related data about you will be communicated to any partner or social media website. Advertising is also completely anonymous.

Cookies that we use

In this section, we will inform you about the cookies used on our website. If you do not agree to the setting of individual cookies, you can deactivate the respective cookie by clicking on the name of the cookie. If there are no direct links to deactivation for some cookies, you can restrict the use of cookies in your browser settings, see point “Enable and disable cookies”.

These online ad tracking cookies will show you relevant online advertising based on what you have viewed and clicked, as well as pages of our website that you have visited.

Cookie: Google AdWords
Data collected via cookie: The applied cookies store information about the pages of our website that you visited and the advertising campaigns you have viewed or clicked on.
Purpose(s): This information is used in a pseudonymised form to tailor online advertising messages and experiences specific to your preferences.
Provider: https://www.google.com/policies/privacy/
Opt-out: https://www.google.com/policies/privacy/

Cookie: Google DoubleClick
Data collected via cookie: The applied cookies store information about the pages of our website that you visited and the advertising campaigns you have viewed or clicked on.
Purpose(s): This information is used in a pseudonymised form to tailor online advertising messages and experiences specific to your preferences.
Provider: https://www.google.com/policies/privacy/
Opt-out: https://www.google.com/policies/privacy/

Cookie: Facebook Pixel
Data collected via cookie: The applied cookies store information about the pages of our website that you visited and the advertising campaigns you have viewed or clicked on.
Purpose(s): This information is used in a pseudonymised form to tailor online advertising messages and experiences specific to your preferences.
Provider: https://www.facebook.com/policy.php
Opt-out: https://www.facebook.com/policies/cookies/

Cookie: Google Tag Manager
Data collected via cookie: Google Tag Manager to manage the operation of this website.
Purpose(s): Google Tag Manager is the tag management solution passing data.
Provider: https://www.google.com/policies/privacy
Opt-out: https://www.google.com/policies/privacy/

Enable and disable cookies and similar technologies

The 'Help' menu in the Internet browser's menu bar on your computer tells users:

• How to prevent the acceptance of new cookies in the browser
• How to set the browser to notify them when they receive a new cookie
• How to completely disable Cookies.

If Cookies are disabled then much of the content on mazdalb.com will also be disabled e.g., Dealer locator, vehicle configurator and user-relevant offers may not be displayed correctly. To prevent this, we recommend that Cookies are enabled. There are many on-line publications on cookies in case you want to read more. See for example: http://www.allaboutcookies.org

SECURITY

We maintain reasonable administrative, technical and physical safeguards designed to help us protect the personally identifiable information you provide through the Online Services. However, no security systems are 100% impenetrable, and we cannot guarantee the security of our databases or the Online Services, nor can we guarantee that the information you provide will not be intercepted while being transmitted to us over the Internet.

CHILDREN’S PRIVACY

We do not knowingly collect personally identifiable information from children under the age of 13. If we learn that we have personally identifiable information about a child under the age of 13, we will delete that information.

CHANGES TO THIS PRIVACY POLICY

We reserve the right to change this Privacy Policy at any time by posting a new version to the Online Services. If we make any revisions that materially change the ways in which we use or share the information you previously provided through the Online Services, we will give you the opportunity to consent to such changes before applying them to this information.

CONTACT US

If you have any questions or concerns about the Online Services or this Privacy Policy, please contact us here.

COPYRIGHT NOTICE

© 2020 A.N.Boukather sal. All rights reserved. All text, images, graphics, animation, videos, music, sounds and other materials on the Online Services are subject to the copyrights and other intellectual property rights of A.N.Boukather sal., its affiliated companies and its licensors. Mazda Motor Inc. owns the copyrights in the selection, coordination and arrangement of the materials on the Online Services. These materials may not be copied for commercial use or distribution, nor may these materials be modified or reposted to other web sites.

Effective Date: April, 2020